{"id":4110,"date":"2025-05-22T11:14:28","date_gmt":"2025-05-22T08:14:28","guid":{"rendered":"https:\/\/relinvestmentsgroup.com\/?p=4110"},"modified":"2025-05-22T11:14:28","modified_gmt":"2025-05-22T08:14:28","slug":"ekonomika-v-realnom-vremeni-menyaet-platezhnye-strategii-dlya-torgovtsev-i-bankov","status":"publish","type":"post","link":"https:\/\/relinvestmentsgroup.com\/en\/ekonomika-v-realnom-vremeni-menyaet-platezhnye-strategii-dlya-torgovtsev-i-bankov\/","title":{"rendered":"Real-Time Economy Reshapes Payment Strategies for Merchants and Banks"},"content":{"rendered":"<p><\/p>\n<p class=\"p1\">Real-time payments are no longer a future prospect or an experimental innovation; they are the present reality and a fundamental expectation.<\/p>\n<p class=\"p1\">As demand reaches unprecedented levels, financial institutions (FIs) across the spectrum are facing a critical juncture: embrace instant payments or risk being left behind.<\/p>\n<p class=\"p1\">The timeline for action is tightening rapidly, with aggressive adoption reshaping the competition by the end of 2026.<\/p>\n<p class=\"p1\">For institutions that hesitate, the cost may not just be a loss of competitive edge, but a fundamental threat to customer relationships and future relevance.<\/p>\n<p class=\"p1\">This is the real-time rush, and FIs must act now to keep pace. The shift toward real-time payments has moved them from emerging technology to standard infrastructure.<\/p>\n<p class=\"p1\">Data indicates that a significant majority of FIs are already connected to major real-time networks like the RTP\u00ae network and the FedNow\u00ae Service, with 62% currently live on one or both.<\/p>\n<p class=\"p1\">This figure is projected to increase sharply, with 80% of nonadopters expecting to go live by 2028, many within the next six to 12 months.<\/p>\n<p class=\"p1\">This acceleration reflects a response not merely to keep up, but to meet soaring customer expectations for speed, control and transparency. Indeed, 80% of payment decision-makers view instant payments as a must-have capability.<\/p>\n<p class=\"p1\">The strategic imperative extends far beyond simply offering faster transactions. FIs providing real-time payments gain crucial advantages, most notably enhanced customer loyalty.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p1\">Features such as instant bill pay and peer-to-peer (P2P) transfers are powerful tools, serving both to attract new users and deeply retain existing customers.<\/p>\n<p class=\"p1\">Real-time features prevent customer churn to third-party payment applications. Ninety-three percent of FIs report that instant payments improve customer retention.<span class=\"Apple-converted-space\">\u00a0 <\/span>Instant bill pay, specifically, is identified as a key acquisition tool, drawing users from legacy channels into the bank\u2019s ecosystem.<\/p>\n<p class=\"p1\">Furthermore, nearly half of U.S. banks report that instant payments improve the overall customer experience, not just through speed but also via automated workflows that reduce friction and free up resources.<\/p>\n<p class=\"p1\">While many large banks are already deeply engaged in this shift, smaller institutions often remain in planning mode. Barriers include security concerns, high integration costs, and unclear business models.<\/p>\n<p class=\"p1\"><span class=\"Apple-converted-space\">\u00a0<\/span>Some FIs hesitate due to fears surrounding fraud, particularly as real-time rails expand. However, recent data suggests these fears may be overstated, with only 3% of FIs experiencing significant fraud impacts from instant payments, indicating that existing controls are largely effective.<\/p>\n<p class=\"p1\">Beyond fraud, lack of planning and legacy technology pose significant obstacles.<\/p>\n<p class=\"p1\">Outdated core systems, the demanding requirement for 24\/7 uptime, and even fear of revenue loss from cannibalized card transactions can stall rollout. High upfront implementation costs (cited by 57% of FIs) and readiness gaps in managing real-time risk are also major concerns. Overcoming these requires robust cross-functional strategies and organizational buy-in.<\/p>\n<p class=\"p1\">Critically, FIs must move beyond simply receiving real-time payments to enabling outbound, or send, capabilities.<\/p>\n<p class=\"p1\">Institutions that modernize now will position themselves to thrive, while hesitation carries significant risks.<\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Real-time payments are no longer a future prospect or an experimental innovation; they are the present reality and a fundamental expectation. As demand reaches unprecedented levels, financial institutions (FIs) across the spectrum are facing a critical juncture: embrace instant payments or risk being left behind. The timeline for action is tightening rapidly, with aggressive adoption [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4111,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bez-rubriki"],"featured_image_src":{"landsacpe":["https:\/\/relinvestmentsgroup.com\/wp-content\/uploads\/2025\/05\/Payments-100-1140x445.webp",1140,445,true],"list":["https:\/\/relinvestmentsgroup.com\/wp-content\/uploads\/2025\/05\/Payments-100-463x348.webp",463,348,true],"medium":["https:\/\/relinvestmentsgroup.com\/wp-content\/uploads\/2025\/05\/Payments-100-300x200.webp",300,200,true],"full":["https:\/\/relinvestmentsgroup.com\/wp-content\/uploads\/2025\/05\/Payments-100.webp",2508,1672,false]},"_links":{"self":[{"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/posts\/4110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/comments?post=4110"}],"version-history":[{"count":1,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/posts\/4110\/revisions"}],"predecessor-version":[{"id":4112,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/posts\/4110\/revisions\/4112"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/media\/4111"}],"wp:attachment":[{"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/media?parent=4110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/categories?post=4110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/relinvestmentsgroup.com\/en\/wp-json\/wp\/v2\/tags?post=4110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}